Monday, May 31, 2010
Advertising with Second Life
I don't remember what the commercial was about, but there was a female model who was advertising and using Second Life. She was using Second Life in order to intice people in buying some product,as do many models who pose in front of cars. She was saying that she plays in the game, believing that people will login only to see if they can meet her. Just like how many people say "If I buy that car, I can get a girl like her in the passenger's seat." I found that this to be funny, because in the past we generally assumed that only nerds were into computer games and related materials. This shows that we are constantly moving towards the virtual world, with many businesses capitalizing on this fact. Who knows, we may even have businesses in Second Life (which already exist) like Wal-mart or others who will capitalize on this system. They may even show advertisements. A problem that may arise can be businesses making virtual games into businesses, taking away the meaning of the virtual world. They may also monopolize within the game. Many laws may be created in order to protect the players, but these businesses can get away with a lot due to the fact that this would be an international issue alongside electronic laws. This may only hamper creativity of others and may make virtual life miserable to others. We may see virtual life coinciding with real life never before seen. Virtual life may become less appealing. Only the future can tell whether this may be the trend of virtual life.
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